| Monthly Cost | $49-$399/mo ($250-$2,500 setup fee) | $399-$799/mo ($499 one-time setup fee) |
| Where it works | Website + Facebook/Instagram only | Everywhere your leads actually come from — inbound calls, website forms, Google Business Profile, Facebook, and direct texts |
| What it actually does | Sends simple replies | Qualifies leads, books real site visits/phone consults, sends confirmations & reminders |
| Custom Setup | Generic template, you configure it yourself | Custom-built specifically for your roofing business — we handle everything |
| Guarantee | None | 5+ extra booked appointments in 7 days or your first month is free! |
| Who manages it | You do everything yourself | We build it, monitor it daily, and keep it updated |
| Real result | More chat messages | More actual site visits and closed roofing jobs |